MISA Licensed · IR 24926257954

Your end-to-end
market partner
in Saudi Arabia.

One licensed entity carrying your product from port to customer — importing, clearing, delivering, demonstrating, and standing behind it after the sale. Built for the demands of Vision 2030.

Not an agent. Not a distributor. Your operating partner.
23
Years of executive leadership
8
Licensed MISA activities
2
Hubs — Riyadh & Nairobi
Riyadh — HQNairobi — East Africa
The Value Chain
Portown sea-freight license
Customscleared in-house
Deliveryinland logistics
Showroomlive demonstration
After-Salesour own team
One contract. One accountable partner. One point of contact.
Management Consulting Operational Restructuring Administrative Outsourcing Process Rehabilitation Vision 2030 Aligned MISA Licensed · Riyadh Commercial Representation International Market Entry Customs Clearance · Logistics Management Consulting Operational Restructuring Administrative Outsourcing Process Rehabilitation Vision 2030 Aligned MISA Licensed · Riyadh
Who We Are

One licensed entity
handling complexity.

What typically requires an agent, a clearing house, a logistics firm, and a service contractor — we deliver as one accountable entity, under our own MISA licenses.

Partner

End-to-end market mandates for international principals — introductions into live client requirements, not warehouses.

Operate

Port, customs, logistics, showroom, and distribution under ViaNova's own licenses. No third-party gaps in the chain.

Advise

Market-entry strategy, governance, and commercial structuring for companies building a Saudi presence.

23
Years of executive experience across FM, manpower, security & government sectors
8
Licensed MISA activities — representation, customs, freight, logistics, showroom
9
Focus sectors aligned with Saudi Vision 2030
2
Operating hubs — Riyadh (HQ) and Nairobi (East Africa reach)
The Value Chain

From port to working installation.

Most market entries fail in the gaps between local parties. We removed the gaps — every link, under one license.

Why it matters —

One contract. One accountable partner. One point of contact — from the factory gate to a working installation in Riyadh, Jeddah, NEOM, or the Red Sea coast.

The Precision Engines

Two engines. One mandate.

Bring the world's best solutions to the Kingdom — and stand behind every one of them.

Engine A

Equipment & Physical Solutions

Full-cycle market partnership for premium professional equipment — where our import, customs, and logistics licenses become a genuine moat.

  • Uncrewed & autonomous systems — marine, robotics, inspection
  • Aerial work platforms, site safety & access systems
  • Hydraulic, industrial & rescue tooling
  • Demonstration units, showroom display & field trials
  • Spare parts, maintenance & after-sales by our own team
Engine B

Software & Applications

Partnership and channel development for digital solutions — faster cycles, recurring value, direct routes into enterprise buyers.

  • Facilities, workforce & operations technology
  • Cybersecurity & digital infrastructure
  • HealthTech & EdTech platforms
  • Localization, compliance & go-to-market advisory
  • Account management with named enterprise clients
Why ViaNova

Uncompromising execution.

What a principal gets from ViaNova that an agent or distributor can't give.

Demand, not shelf space.

We introduce your solutions directly into live client requirements — not into a warehouse waiting for orders.

The chain, in-house.

Regulatory, customs & logistics handled under our own licenses. No third-party dependencies between your factory and your client.

A team on the ground.

Demonstrations, installation support, after-sales & account management — run from Riyadh, in Arabic and English.

How We Partner

From first call to first deployment.

30 Min
1. Discovery call

A focused 30-minute conversation: your priority product lines, current GCC presence, and expectations from a local partner.

Assess
2. Market fit assessment

We map your range against live demand in our network and the regulatory pathway for your product category.

Align
3. Partnership agreement

A defined end-to-end mandate — territory, targets, and commercial model — scaling from first deployments to full distribution.

Execute
4. Launch & demonstrate

Demonstration units in-country under our import chain; introductions and live trials with qualified end clients.

Scale
5. Grow & support

After-sales, spare parts, and account management — plus expansion into East Africa when the base is proven.

Licensed Activities
Multiple service lines. One integrated partner.

From management consulting to operational restructuring, commercial representation, software and digital platforms, customs clearance, sea freight, and logistics. Our MISA-authorised service lines give clients one fully integrated partner from strategy to delivery.

ISIC 702017
Senior-level advisory for organizations at every stage

Strategic guidance delivered at the leadership level. Not as external observers, but as embedded partners who understand the Saudi market and Vision 2030 imperatives.

Strategic operational reviews
Organizational design
C-suite and higher management advisory
Business process design
Change management programs
Saudi market entry advisory
Vision 2030 alignment strategy
Performance improvement programs
ISIC 702014 · Flagship
End-to-end turnaround of administrative, financial and operational processes

Our strongest service line and most transformative offering. We redesign how your organization operates from the inside: processes, workflows, governance, and people. We don't just advise. We implement.

Full administrative & financial turnaround
Workflow re-engineering and process mapping
Workforce efficiency programs
Turnkey rehabilitation projects
Financial operations optimization
Compliance restructuring
Post-merger integration support
Automation advisory
ISIC 821100
Outsourced back-office so your core team stays focused

As your organization grows, administrative overhead grows faster. We absorb that complexity, managing your back-office functions with the same rigour we bring to strategy.

Virtual office and reception services
HR administration and personnel management
Financial record-keeping and billing
Payroll processing support
Document and mail management
Vendor and supplier coordination
Compliance documentation
Combined outsourcing packages
ISIC 461021 · 461024
Authorized Saudi representative for international companies

We act as the exclusive commercial representative for international companies entering or expanding in Saudi Arabia, managing client relationships, sales pipelines, and market development on behalf of global principals.

Exclusive territory representation
Client identification and pipeline management
Sales negotiations and closing support
Product demonstrations and site surveys
Market entry strategy and advisory
Government and giga-project engagement
Stakeholder relationship management
Permanent product exhibitions and showroom
ISIC 620111 · 620214 · 631121
Building and operating technology products end to end

We design, develop, and operate software platforms and digital products, from application development to cloud-hosted operation. Our technology brands deliver purpose-built platforms for the Saudi market and beyond.

Application and software product development
Custom software design and systems integration
Web platform and online portal operation
Cloud computing and web-hosting infrastructure
Data processing and big data solutions
Artificial intelligence technologies
Cybersecurity and digital infrastructure
UX design and customer journey engineering
ISIC 522911 · 522912 · 522931 · 522934 · 532012 · 532013
Moving represented products into the Kingdom, end to end

A fully integrated representation-to-delivery capability. We are authorised to physically bring our principals' products into Saudi Arabia, managing customs clearance, sea freight, and end-to-end logistics so international suppliers reach Saudi ports and clients without friction.

Customs clearance and ZATCA compliance
Import documentation and port release
Sea freight agency and shipment coordination
Import logistics via Jeddah & Dammam ports
End-to-end supply chain management
Warehousing and distribution support
International supplier coordination
Representation-linked delivery logistics

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About ViaNova
Licensed to transform how organizations operate in the Kingdom.
EntityViaNova Ventures
IR Number24926257954
Legal formLLC · شركة ذات مسؤولية محدودة
StatusActive
The Mandate
"We don't do ordinary — we bring the solutions that change how things are done, and we stand behind them."
Mbarak Bamatraf
Chief Executive Officer · ViaNova Ventures
Start the Conversation

Exploring the Saudi market? Let's talk.

Whether you are evaluating a market partner, planning market entry, or responding to demand you already see from the Kingdom — a 30-minute call is the right first step.

Start a Conversation
RiyadhNairobi
Our services
Full-spectrum advisory
and operational support

Multiple MISA-authorised service lines forming one integrated offering, from high-level strategy to hands-on restructuring to ongoing admin management.

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About ViaNova
Licensed to transform
how organizations operate
Registration Details
Entity name (EN)ViaNova Ventures
Entity name (AR)ڤيانوڤا فنتشرز
IR Number24926257954
Entity ID1590522
Legal formLLC (ذات مسؤولية محدودة)
LocationBahrain Tower, King Fahad Road, Riyadh
Issue date2 May 2026
Update date2 May 2027
StatusActive
Licensed Activities
821100Combined office administrative service activities
702017Providing higher management consulting services
702014Rehabilitation and restructuring of administrative, financial and operational processes of establishments
461021All activities of bringing sellers and buyers together or undertaking commercial transactions on behalf of a principal
461024Permanent exhibitions of factory products
H522911Customs clearance activities
H522912Activities of sea freight agencies
H522931Logistics services
522934App-based transport brokerage
532012Parcel shipping (domestic and international)
532013Delivery via electronic platforms
Our mission
To deliver measurable operational transformation to Saudi organizations. Through licensed expertise, structured methodology, and hands-on implementation.
Our edge
Most competitors offer either consulting or admin outsourcing alone. We carry every service line across consulting, restructuring, commercial representation, software, and logistics, making us the only firm that can take you from strategy to implementation to ongoing management.
Vision 2030 alignment
Every service we provide directly supports the Kingdom's goals of operational excellence, private sector growth, and organizational modernization.
How we engage
Project-based engagements, ongoing retainers, and fully outsourced function management. Matched to your budget, timeline, and objectives.
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